Marketing Lead - Consulting

is a leading provider of corporate training and skills development solutions. We are dedicated to empowering professionals and organisations with the knowledge and skills they need to succeed in today's rapidly evolving business landscape. As we continue to expand our offerings under the Skills Development Group, we are seeking a dynamic Marketing Lead to spearhead our brand and creative endeavors.

As the Marketing Lead for Corporate Training, you will play a pivotal role in driving the delivery of future-led brand and creative initiatives for our Skills Development Group. Your primary objective will be to ensure that marketing activities align with business objectives, supporting growth across corporate consulting. This role encompasses the development, execution, and measurement of various marketing programs, events, campaigns, and digital strategies to generate demand, drive sales leads, and foster brand loyalty.

So, what is a normal day going to look like?

• Lead the development and implementation of marketing strategies and campaigns to promote corporate training offerings.
• Collaborate with cross-functional teams to define marketing objectives and ensure alignment with business goals.
• Oversee the planning and execution of marketing initiatives, including events, webinars, and digital campaigns.
• Utilise data-driven insights to optimise marketing performance and drive continuous improvement.
• Manage the marketing budget effectively, ensuring maximum ROI on all activities.
• Establish and maintain relationships with key stakeholders, both internally and externally.
• Stay abreast of industry trends and best practices to inform marketing strategies and tactics.

What is going to make you stand out from the rest:

• Bachelor's degree in Marketing, Business, or related field.
• Proven experience in marketing roles, preferably within the corporate training or professional development sector.
• Strong strategic thinking and analytical skills, with the ability to translate insights into actionable marketing plans.
• Excellent communication and interpersonal skills, with the ability to influence and collaborate across teams.
• Highly organised with the ability to manage multiple projects simultaneously in a fast-paced environment.
• Experience working in global or multi-cultural environments is a plus.
• Passion for continuous learning and professional development.

If you are a strategic thinker with a passion for marketing and a desire to make a meaningful impact in the corporate training industry, we want to hear from you!